Product Craft

The Fender Stratocaster

Exploring the iconic guitar's timeless design

Jun 16, 2024

24 Hours With Airchat

First impressions of the design dynamics at play with Naval Ravikant's new voice-led social media app.

Apr 14, 2024

Liquid Death: Selling Rebellion, One Sip at a Time

A look at how Liquid Death is 'Murdering Your Thirst' and industry norms

Oct 8, 2023

The Gooseneck Kettle

#24: A classic blend of form and function that enriches my daily ritual

Aug 6, 2023

The Amazon "Smile" Logo

#23 - A walk-through of the 5 years of iterations that led to today's design

Jul 23, 2023

The aluminum can: Innovation hiding in plain sight

Lessons from Coors' pioneering design that became a market standard

Jul 16, 2023

Eames Shell Chair

Taste of Quality #22

Jul 9, 2023

Nintendo Switch: Gaming's Hybrid Darling

How Nintendo's breakthrough portable console rose from the ashes of its innovative, but unsuccessful predecessor.

Jul 2, 2023

The Sonicare Toothbrush

Taste of Quality #21

Jun 25, 2023

Google Search: A paradigm shift for internet discovery

How a better algorithm led to a better user experience... and hundreds of billions of dollars in revenue

Jun 18, 2023 •

The Anglepoise Lamp

Taste of Quality #20

Jun 11, 2023 •

Teenage Engineering OP-1: The micro synth with massive impact

The unexpected journey of a portable synthesizer that captured the public imagination and launched a powerhouse design studio

Jun 4, 2023 •

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